Press kit
Bios, facts and logos for editors, hosts and event organizers. For interviews and appearances, email [email protected].
Bios
Short
32 wordsEric Shafer (EDGE) is a Florida-based media and technology entrepreneur. He is the founder of seven companies, including Avelorn Capital Management, Artifexia and Admedius, and the host of The Edge podcast.
Medium
103 wordsEric Shafer is a Florida-based media and technology entrepreneur who builds companies where media, technology and capital meet. He is the founder of Avelorn Capital Management, Artifexia, Admedius, Covenance, Snackable Agency, Binary Helix and Cargoable, spanning investment management, creative media, advertising technology, financial technology, social and reputation management, healthcare technology and logistics. His initials, E.J., led to EDGE, the personal brand for his media, social and corporate holdings. He studied at Purdue University and is the host of The Edge, a podcast featuring bold takes with people living and building on the edge, the frontier, and pushing life to the limits.
Long
163 wordsEric James Shafer is a Florida-based entrepreneur who builds companies where media, technology and capital meet. He started in computer technology and artificial intelligence, then founded Admedius in advertising technology, Covenance in financial technology and Avelorn Capital Management in investment management. Artifexia, a full-service creative media agency; Snackable Agency, a social, PR and reputation studio; Binary Helix, a healthcare technology company; and Cargoable, a trucking and logistics company, followed. He runs them as a connected group, where design, distribution, technology and capital carry from one company to the next.
His initials, E.J., led him to develop EDGE, the personal brand for his media, social and corporate holdings. He writes about media and entrepreneurship at ericshafer.com, releases music as edge through Artifexia, and is the host of The Edge, a podcast featuring bold takes with people living and building on the edge, the frontier, and pushing life to the limits. He studied at Purdue University, with supplemental education at MIT.
Fast facts
- Name
- Eric Shafer (Eric James Shafer)
- Known as
- EDGE, from his initials, E.J.
- Role
- Founder · media and technology entrepreneur
- Companies
- Avelorn Capital Management, Artifexia, Admedius, Covenance, Snackable Agency, Binary Helix and Cargoable
- Podcast
- The Edge (season one in production)
- Based
- Florida
- Education
- Purdue University; supplemental education at MIT
- Online
- ericshafer.com, LinkedIn, Instagram, X
Name style
Use Eric Shafer on first reference and Shafer after. When referring to the brand, set EDGE in capitals in running text; the logo itself is lowercase. "Eric Shafer (EDGE)" works where space allows.
Interview topics
- Building companies across industries, and what carries over
- Why every company is now a media company
- Personal brands for founders
- Performance advertising and advertising technology
- Financial technology and trust
- Artificial intelligence inside operating companies
Logos & images
Headshots are available on request.
